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Analyzing heatmaps and traffic flow gives Mondelez a competitive edge

Learn how VM's data suggested areas for improving shoppers’ abilities to “See” and “Scan” the Cookies & ...

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Analyzing heatmaps & traffic flow

Case Study

Analyzing heatmaps & traffic flow

Analyzing heatmaps and traffic flow gives Mondelez a competitive edge

Learn how VM's data suggested areas for improving shoppers’ abilities to “See” and “Scan” the Cookies & ...

Read More

Case Study

Pepsico enhances path-to-purchase by studying shopper behavior in food stores

Learn how PepsiCo developed a model store concept and new display approach to take advantage of observed ...

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Case Study

Red Bull developed a deeper understanding of cold box displays for its Energy Drink buyers

How Red Bull developed a deeper understanding of online cold box displays for its Energy Drink buyers.

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