Are you putting the shopper in the center of your shopper marketing?

With the explosion of new and innovative marketing vehicles, there is no shortage of options for building a shopper marketing mix. Weeding through the clutter and choosing the right approaches can be arduous – particularly with incomplete information about the very shoppers you’re targeting.

Reliance on traditional consumer and sales data sources for Shopper Marketing decisions results in a massive data gap and missed opportunities to meet shopper needs. Learn how new, technology-enabled methodologies fill this gap by providing unprecedented access to the actual in-store shopping process.

Please fill out the form below to watch the VideoMining LEAD Marketing Conference Webinar:

Putting the Shopper into Shopper Marketing Via In-Store Behavior Analytics

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