5 Takeaways From CSP’s Hot-Dispensed Beverage Forum

March 18, 2016
Rosemont, Ill.

VideoMining’s Rajeev Sharma recently attended CSP’s 2016 Hot Dispensed Beverage Forum. Click here for a full recap with five key takeaways from the event. An excerpt is included below:

Over the course of three days this month, a highly caffeinated group of nearly 100 convenience-store operators, suppliers, product manufacturers and industry analysts gathered in Rosemont, Ill., to talk all things hot beverage.

From industry insights and trendy tidbits to operator challenges and the ins and outs of cold brew, here are five-ish points that stood out during CSP’s 2016 Hot Dispensed Beverage Forum.

1. As sick to death as we all might be of the “M” word, millennials are and will continue to be a significant purchasing group for convenience stores to consider, according to Chicago-based Technomic. At 90 million strong, this 18- to 34-year-old age group will only grow in influence as they advance in their careers. But they’re also big buyers of c-store coffee, with 64% saying they’re buying more coffee beverages from c-stores this year than last year (compared to 36% of overall c-store guests). What are they abandoning in favor of c-stores? Fifty-nine percent say fast-food restaurants, Technomic found.

Read the full article here.