VideoMining Anchors the Center Store Solutions Center at FMI 2012
VideoMining will anchor the Center Store Solutions Center at FMI 2012 and present some of the highlights of the first phase of its Center Store MegaStudy.
Other participants of the Center Store Solutions Center are – Nielsen, Unilever, Coca-Cola, Campbell Soup, McMormick, Nestle Purina, Clorox, Kraft and Kellogg’s.
Center Store Solutions Center:
Tips for increasing shopping frequency, transaction size, profit margin and shopper loyalty. Includes Social Media applications and shopper-centric marketing strategies to better communicate with your customer.
FMI, the Food Marketing Institute, is the largest trade association of its kind, FMI offers its members a diversity of services that range from helping the small independent operation remain competitive, to assisting wholesalers to develop the latest distribution systems, to identifying consumer attitudes toward food safety, solid waste, new products and the like. FMI represents 1,500 food retailers and wholesalers. Our retail membership is composed of large multi-store chains, regional firms and independent supermarkets with a combined annual sales volume of $680 billion.