Four Suites. One Strategy. Targeted Solutions

for CPG and Retail Leadership


VideoMining’s suite of solutions delivers actionable retail intelligence for senior teams, revealing the behavioural truths that influence categories, brands, and store performance.

Category Management
Shopper Marketing
Brand Marketing
Store Optimization
2026 BEHAVIOR BENCHMARKS™ | CONVENIENCE CHANNEL

Two new benchmark studies.
One clear view of the c-store shopper.

Fact-based views of how shoppers really move, engage and buy in U.S. convenience stores, from the pump to the register.

Releasing mid-October. Heading to the NACS Show, Oct. 6–9? Request an early briefing.

400M+

c-store shopper trips
observed a year

2,000

shoppers surveyed, synced with
observed behavior

3 years

of channel-wide
trends

20

front end categories
benchmarked

THE 2026 CONVENIENCE BENCHMARKS

Two reports. Two ways to win the trip.

PUMP TO STORE · 3-YEAR TRENDS

Convenience Channel
Total Store Benchmark

Fewer trips. More riding on every one.

A fact-based view of how shoppers really shop U.S. convenience stores, and how their changing behavior is affecting store performance.

 

  • Store performance, trended over three years

  • Fuel buyers and pump-to-store conversion

  • Trip missions and dayparts

  • Storewide heat maps and shopper attitudes

COUNTER TO SELF-CHECKOUT · 2022 VS. 2026

Convenience Front End
MegaStudy

The last stop of the trip. The last chance to sell.

What shoppers notice, engage with and buy at the counter, in the queue and at self-checkout, and what has changed
since 2022.

 

  • Why shoppers engage but don't buy

  • Sales counter locations and display types

  • Self-checkout spotlight

  • 20 key categories, space and sales per inch

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WHY VIDEOMINING

The c-store shopper,
observed at scale.

Our Convenience Behavior Tracker measures how shoppers move, engage and buy across a nationwide panel of c-stores, from the forecourt to the front end, year after year. VideoMining pairs patented AI with behavioral science to turn what shoppers actually do into strategy retailers and CPGs can act on.

Home of the world's largest panel of observed shopper behavior.

1.6B+

in-store trips observed a year

10,000+

AI sensors in U.S. stores

800+

research projects delivered

16+

years of behavioral science

START HERE. GO DEEPER.

Benchmarks are just the beginning.

1  Benchmark

Behavior Benchmarks™

Ready-made reports that ground your strategy in fact.
2  Explore

Behavior Explorations™

Custom deep dives into your specific questions.
3  Test

Behavior Tests™

Prove your ideas with real shoppers in real stores.

See what the channel
is telling you.?

Talk with our team about the 2026 convenience benchmarks and the best way to get started.