Network Design & Planning Studies

Think ahead. Context greatly influences the impact of media in a public place. Designing, refining and measuring the effectiveness of your network all require an understanding of the physical environment, your potential audience and the ways in which the two interact.

Meet the specific goals of your media network by basing its design on a deep understanding of factors that affect your potential audience. Optimize each aspect of your network prior to full-scale implementation.

Network Validation Studies

Available as a one-time or recurring service

Prove it. These are two words everyone associated with digital media networks or other new media has heard. Now VideoMining AMPnet gives you the power to do just that by providing fact-based evidence of your network’s reach, audience characteristics and ultimate impact.

True buy-in for your network requires proof of actual reach and performance. Based on the goals of the network, measure what matters most - from the number of actual viewers and viewer demographics to sales uplift and changes in viewer behavior.

Ongoing Network Rating Services

Unlock Advertising Dollars. The biggest problem facing advertising-based networks has been the absence of a definitive, measurable currency on which to base advertising sales.

To meet this need, VideoMining AMPnet provides third-party network ratings to foster and grow advertising sales. With a multitude of measurement capabilities at hand, VideoMining delivers a variety of ratings ranging from the traditional Gross Rating Points (GRP) to measures of Target Rating Points (TRP), audience engagement and network impact.

Differentiate yourself from the growing number of digital media networks by utilizing true, ongoing measurement and unlock elusive advertising dollars.