VideoMining, the leading provider of in-store intelligence for shopper marketing, announced that David Haubert has joined the company as Vice President of Business Development. Haubert will play an integral part in maximizing relationships with existing retailer partners, such as Safeway, establishing new partnerships and growing custom analytics with key Consumer Packaged Goods (CPG) partners.

Haubert joins VideoMining from the Marketing Strategies team at Safeway where he served as Director, Manufacturer Collaboration for three years. While at Safeway, Haubert provided direction, structure, strategic vision and oversight for the retailer’s vendor partnership program, manufacturer-initiated in-store testing program and manufacturer use of loyalty shopper card data.

Prior to Safeway, Haubert held numerous sales, marketing and strategic planning and development roles with Nestle, Pepsi-Co and Dreyer’s Grand Ice Cream. He has an MBA from UCLA and a BS in Finance from California State University, Northridge.

A leader in his community, Haubert has been a Trustee of Unified School District in Dublin, California for seven years and served as President of the Board for the past two years.

“I am very excited to join VideoMining because they are pioneers in the field of in-store marketing intelligence with a wonderful and refreshing entrepreneurial spirit,” said Haubert. “I look forward to using my experience, skills and creativity to contribute to VideoMining’s continued success”.

Dr. Rajeev Sharma, Founder & CEO of VideoMining, said, “We are delighted to have David play a key role in our efforts to expand our retailer programs. His experience at Safeway as well as with leading manufacturers will help us build truly collaborative platforms.”